Car-sharing platform CEO Niki Sie talks about the way forward for mobility

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In our video collection, Unwind with Boris, TNW CEO Boris Veldhuijzen van Zanten talks store with Dutch entrepreneurs and innovators. Check out this newest episode through which Niki Sie, the CEO, and founding father of car-sharing web site Juuve, shares his imaginative and prescient for the automotive of the longer term.

When COVID-19 hit final 12 months, Juuve CEO Niki Sie feared it could be the tip of his three-year-old firm. The car-sharing platform was simply beginning to acquire some traction. Sie was increasing the collection of automobiles, when all of a sudden the entire nation was requested to remain house as a lot as potential.

“Many of our users book cars for business reasons — they’re needed for a trip to the office or to a meeting,” says Sie. “All of that came to a screeching halt in March 2020.”

But Sie was in luck: The pandemic had an sudden facet impact. Because many individuals now not felt protected on public transportation, Juuve really attracted many new customers in 2020. Currently, the platform is utilized by 21,000 individuals and has 250 automobiles in Utrecht and Rotterdam. You can e book, discover, and unlock automobiles — a lot of them electrical — utilizing their app.

In this episode, Sie discusses the way forward for mobility, whereas racing Boris on a go-kart monitor. Fewer automobiles, fewer emissions, and extra city house for persons are important to his imaginative and prescient for that future. What occurs once we now not personal our personal automobiles? How will self-driving automobiles have an effect on our lives? Watch the complete video above to search out out. 

Also watch earlier episodes:

Unwind with Boris: Episode one — that includes TNW’s CEO Boris Veldhuijzen van Zanten and TNW’s Head of Media Anouk Vleugels.

Unwind with Boris: Episode two — that includes TNW’s CEO Boris Veldhuijzen van Zanten and Philips’ Chief Innovation Officer Jeroen Tas.

Unwind with Boris is delivered to you by Polestar.

Published March 5, 2021 — 12:13 UTC



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